Providing QR codes for iPhone and Android users is an easy way to direct them to specific business pages. QR stands for quick response and is a type of barcode that contains information such as web addresses.
Modern smartphones can QR codes using their camera and almost instantly open the attached information. As such, QR codes for a business make complete sense.
In this article, we’ll go over how to scan a QR with an iPhone along with explaining QR codes benefits for businesses.
QR codes for a business hold numerous benefits from a customer perspective. Here are the most important QR codes benefits.
QR codes are super convenient for customers. All they need to do is scan a QR code with an iPhone or Android, and it’ll link to the contained information. This could be a web address to a landing page, downloadable content, or anything else you want.
For this reason, QR codes help increase customer engagement. Rather than typing in a web address, they simply need to point their camera at the code, and their phone will do all the work.
Adding a QR code to a web page or physical poster can help you cut down on visual content. Rather than overloading the customer with information, they scan the code and open a web page. Not only will this create interest, but it also gives them more information to digest in an easier way.
Certain QR code generators will allow you to measure clicks and page visits. As you already know, inbound marketing data is vital, making this one of the most important QR codes benefits.
The steps for scanning QR codes for the iPhone are incredibly easy. In the past, users would need specific apps for QR scanning, but the feature is now built into smartphones. Bear in mind, the steps to scan a QR code on Android are almost identical.
So, here’s how to scan a QR code with an iPhone.
iPhones should have QR scanning enabled as standard. If not, go to Settings, Control Center, then tap the “plus” sign next to Code Scanner.
As mentioned, the steps to scan a QR code on Android are identical – you open the camera and point it at the code. Also, the steps for toggling code scanning are almost the same:
Although there are many benefits to QR codes, there are some drawbacks. The biggest is security, as a QR code is only as safe as the person or company posting it.
Like any other URL or link, it can be the first step in a phishing or malware attack. So, the usual internet safety and best-practice rules still apply to QR codes.
Here are some tips for staying safe and avoiding scams when using QR codes:
By now, it should be fairly clear how to use QR codes for a business. To lay it out in more detail, here are some of the ways a business could utilize QR codes.
For example, a business could use a QR code to get a customer to sign up or log in. It’s become more common in some places for restaurants and cafes to use QR codes to monitor customer stays.
Rather than giving customers links, a business could provide a QR code that takes them straight to the order page. While not a massive process, customers look for any way to streamline something like ordering.
Similar to point 1, QR codes allow businesses to gather customer data by sending them to the correct page. This could be for something like booking a table or appointment, signing up for a newsletter, and more.
You can contain any information you want in a QR code. As such, they provide an easy way to share business info of any kind with colleagues and customers.
Textr will soon be launching its own free QR code generator. You’ll be able to make QR codes for your business with any purpose in mind. Stay tuned for more information about the launch!
For now, though, why not use Textr’s Send SMS Online tool. It offers numerous benefits, such as unlimited messages and call minutes, customer tagging, SMS campaigns, and much more. Try it to see how your business will benefit.
