Although AI is still in its infancy, it’s starting to help generate lyrics, generate words from letters, and other forms of writing. It has the potential to help with various areas of business marketing, especially if you need to save time with writing documents.
In this article, we’ll have a look at some different uses for AI in business, specifically those related to writing. For example, we’ll look at how to generate email, generate in a sentence, and more.
What is NovelAI?
A good place to start is with a platform called NovelAI. Sure, you might not be writing novels as part of your business, but it’s a great illustration of what AI can do with words.
NovelAI is an AI-driven platform that writes for you. Specifically, it’s a GPT platform, which stands for Generative Pre-trained Transformer. In simple terms, this means it’s taught how to write using deep learning. The creator will feed it a bank of text so it can learn how sentences work and what makes compelling writing.
You then choose the parameters you want for your story. For example, you choose your writing style (a particular author) and then choose your themes. These might be sci-fi, fantasy, dragons, historical, etc. You feed it details like character names and settings and it’ll generate a story.
Finally, you choose how long novel you want. It’s worth noting that it doesn’t typically create full novels, but focuses mainly on short stories and fan-fiction.
Is NovelAI Popular?
NovelAI only launched in June 2021, but it’s already proving popular in Asian markets, particularly Japan. This is partly because of its included image-generation service, which is surprisingly good at creating anime images. Its deep learning platform is particularly good at generating images from text, and anime has the advantage of being fairly formulaic in its design.
The Wider AI-Assisted SaaS Market
NovelAI is an interesting platform, but it’s obviously not that relevant to businesses looking to generate email or generate words from letters. This is because NovelAI is trained on literature, so it creates fictional text. Businesses generally need non-fiction text, but luckily there’s a growing market for this too.
There are currently popular platforms that automate the production of video, image, text and voice content. Some of the best-known include:
ChatGPT is an AI-based chatbot assistant. It’s designed to provide detailed responses to queries and challenge incorrect information. A major difference over older chatbots is that it can remember user prompts, and can admit when it’s wrong. These might not sound like much, but it essentially means ChatGPT has a memory.
But how does this relate to business? Well, as you might already know, chatbots serve a useful purpose in directing and triaging customers on a company’s website. If a chatbot uses the ChatGPT platform, it could theoretically help the customer from start to finish rather than passing them to a human.
Imagen is a Google-owned text-to-image platform. Users input text describing the image they want, and Imagen creates a picture to the best of its ability. A big difference over other image-generation tools is that it creates photorealistic images. This could help businesses create interesting images for their websites and marketing in a more streamlined way than hiring a designer.
Rytr is a blog-writing AI platform. You could theoretically use it to generate lyrics and generate email too. To create written content, you feed it a topic and outline, and it uses its deep learning to generate an article. However, a current issue with AI writing platforms is that they can create plagiarized content, especially if it’s a popular topic.
AudioLM is an AI-powered language modeling platform. In short, it allows you to create audio using short spoken prompts. For example, you give it a 3-second prompt and it can create a continued discussion of the topic using the same voice. This could help businesses that need voiceovers for simple and short videos, saving them from hiring a voice actor.
How Can AI Generated Content Help Your Business?
The ways in which AI content can help your business are probably already clear. Specifically, it can:
- Save time
- Save money
However, it’s a bit more complex than simply using AI to generate email and written content. This is because AI platforms are still young and inexperienced, meaning they don’t always create exactly what you need.
Using AI to generate words from letters usually involves some heavy editing, depending on the complexity of the platform. You might find it strays off topic or misunderstands some of your prompts.
AI generation can help with simple written topics, such as listicles, how-tos, and answers to “what” questions. It might struggle with complicated topics, but straightforward and popular ideas (especially ones we all agree on) are easy.
Similarly, AI platforms can be used for simple audio and voice generation. For example, it works well for things like video voiceovers or background music for short videos. The bottom line is that it can help with straightforward tasks that might otherwise cost more time and money than they’re worth.
How Will Artificial Intelligence Transform Business?
AI’s benefits to business go well beyond content creation. In fact, at its current stage, this is probably one of its least helpful benefits. AI is much better suited for streamlining jobs and collecting and analyzing data.
It uses 2 main concepts. These are machine learning and deep learning. Both do essentially the same thing: use data inputs to train the AI’s algorithms, effectively helping it to learn about a topic.
Machine learning is particularly useful for data collection and analysis. It allows the AI to notice patterns and learn behaviors related to data. In a business context, this could be used for:
- Predicting faults in systems, allowing for preventative maintenance.
- Spotting trends in customer behavior, meaning businesses can change their working patterns appropriately.
- Suggesting outcomes or practices relating to customer relationships, spending patterns, team communication, and more.
Currently, AI has a difficult time with complex tasks. This is why text- and audio-generation platforms don’t succeed in the way they’re meant to. But it’s amazing for simple and repetitive tasks, often beating humans in areas such as data collection and analysis.
This is how AI will currently transform business. It’ll remove the need for humans to take part in repetitive tasks, freeing them up for human-focused tasks. In turn, this will improve business productivity, allowing them to focus on value-making tasks.
Of course, AI platforms are constantly improving and increasing in complexity. While it’s difficult for them to have a comparative level of “humanity” in their content, it probably won’t be long until they can do this. It’s simply a matter of time before programmers discover how to code human realism into a machine learning platform.
What is Interactive Voice Response, or IVR?
Interactive voice response, or IVR, is an automated phone system. Callers use it to reach specific departments or access information without having to speak to a human call handler.
It might use pre-recorded voice responses, touch-button menus, or a combination of the two. You’ve probably used an IVR platform when calling almost any big business.
But modern systems also incorporate AI text-to-speech rather than using human voice recordings. These online and cloud-based systems allow you to type out text, which it then records in a realistic voice. Many platforms have hundreds of options for voices, accents, and languages.
Textr has a free text-to-speech feature, which you can use to synthesize any speech you want. You’ll also find an IVR platform on Textr, allowing you to easily set up phone menus for your business. The main aim is to reduce the need for human call handlers, allowing IVR platforms to deal with the simpler tasks of directing callers to the correct department.
Get a Better VoIP Service for Your Startup with Textr Team
Textr Team is a great platform for startups and other businesses. It enables remote teams to collaborate and communicate with each other, and directly with customers. It’s got all the services you need for simple and effective communication.
You can look up and manage phone numbers in the same app, along with saving and sharing contacts to the built-in phonebook. Textr Team lets you assign useful personal information to these contacts, which is ideal for better customer relationships.
Better yet, you can set up multiple phone numbers within the Textr Team app, allowing you to separate business and personal contacts. This is ideal for those who want to use the same phone for both but don’t want to give out their personal number to customers and clients. There’s also support for multilingual operating systems, making collaboration even easier.
And, of course, make sure you download the app today to see how it can revolutionize your business communication. It’s available on Android, iOS, and for web browsers.
About the Writer
B2B marketing specialist with expertise in lead generation through text messaging. Unlock your business potential with his proven strategies.